Last quarter, a retail chain spent over 200,000 SAR in standard promotion with minimal returns. After transitioning just 30% of that spending to smartphone advertising, they achieved a dramatic increase in store visits.
A few weeks ago, a merchant transitioned from static digital advertising to video leading marketing agency Saudi and experienced a three hundred eighty-four percent increase in engagement and a significant growth in conversion rates.
For a store owner, we identified that their voice search visibility was constrained because they had prepared mostly for English voice searches. After implementing tailored Arabic voice search enhancement, their visibility grew by 217%.
Recently, a travel company found that their digital platform was completely missing from spoken searches. After implementing the approaches I'm about to reveal, they're now being found in forty-seven percent of applicable audio queries.
The most successful Saudi brands understand that customers don't think in terms of platforms. My financial client achieved a 76% improvement in potential customers after we connected their formerly separate platforms.
I still laugh when clients say they're using the "latest" digital marketing approaches but haven't changed their tactics since 2022. The online environment has transformed completely in just the past few months.
Working with a healthcare provider, we restructured their information to incorporate entire queries that people would actually ask, such as "Where can I find a dermatologist in Riyadh?" This strategy increased their spoken question appearance by seventy-three percent.
- Shifted product photos to the left area, with product specifications and call-to-action buttons on the right side
- Modified the product gallery to progress from right to left
- Added a custom Arabic font that preserved clarity at various scales
During my latest project for a financial services company in Riyadh, we discovered that users were repeatedly selecting the wrong navigation options. Our behavior analysis revealed that their eyes naturally flowed from right to left, but the important navigation components were placed with a left-to-right emphasis.
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Select fonts specially created for Arabic digital display (like Boutros) rather than traditional print fonts
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Enlarge line height by 150-175% for better readability
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Set right-aligned text (never middle-aligned for main content)
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Avoid narrow Arabic text styles that compromise the unique letter structures
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Restructured the form flow to align with right-to-left user expectations
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Built a bilingual input mechanism with intelligent language toggling
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Improved mobile interactions for right-handed Arabic text entry
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Place the most important content in the right upper section of the screen
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Arrange information segments to progress from right to left and Riyadh's Top Marketing Company to bottom
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Apply stronger visual emphasis on the right side of balanced layouts
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Confirm that directional icons (such as arrows) direct in the appropriate direction for RTL interfaces
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Realigning CTA buttons to the right area of forms and pages
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Rethinking content prioritization to progress from right to left
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Redesigning user controls to align with the right-to-left viewing pattern
A few weeks ago, I was helping a major e-commerce business that had invested over 200,000 SAR on a beautiful website that was converting poorly. The reason? They had merely transformed their English site without considering the essential design distinctions needed for Arabic users.
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Created a numerical presentation system that managed both Arabic and English digits
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Reorganized data visualizations to read from right to left
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Implemented color-coding that matched Saudi cultural connections
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Explicitly specify which language should be used in each entry box
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Dynamically change keyboard layout based on field requirements
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Place input descriptions to the right side of their associated inputs
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Ensure that system feedback appear in the same language as the expected input
As someone who has created over 30 Arabic websites in the recent years, I can assure you that applying Western UX principles to Arabic interfaces falls short. The special features of Arabic script and Saudi user behaviors require a specialized approach.